Privacy policy
Welcome to Sirena Maia’s Privacy Policy
This Privacy Policy outlines our practices concerning the collection, use, and disclosure of your personal data. It is designed to provide you with clarity and transparency regarding how we handle your information.
Your trust is of utmost importance to us, and we want you to feel confident that your personal information is secure when you interact with our products, services and website. We encourage you to carefully read through this Privacy Policy to understand the measures we take to protect your privacy and to make informed decisions about your interactions with us.
By using our services or providing us with your personal information, you consent to the terms outlined in this Privacy Policy. If you have any questions or concerns about your privacy practices, please do not hesitate to contact us.
Information you provide to us
We collect the personal information you provide to us when you purchase our products or visit our. website. The categories of information we may collect include:
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number and bank or other financial account number
- Location Information, including general location data
- Physical and Audio Data, including physical characteristics or descriptions, video recordings, and photos
- Protected Classifications and Other Personal Characteristics, including race, color, or ethnic origin and citizenship or immigration status
- Inferences from Other Data, including inferences created from other personal information collected
Information from other sources
We may collect personal information about you from third-party sources, including Other consumers (e.g., referrals).
The categories of information we may collect include:
Other consumers (e.g., referrals)
- Personal Identifiers, including Email address
How long we keep your data
We do not retain data for any longer than is necessary for the purposes described in this Policy.
We generally retain data according to the guidelines below.
| Type of Data | Retention Period |
|---|---|
| Cookies and online data we collect while you use our website, including Online Identifiers, Internet Activity, Inferences created from other personal information collected | We delete or anonymize data concerning your use of our website within 5 years of collecting it. |
| Data we collect in order to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Purchases, Credit or debit card number, Bank or other financial account number, Physical characteristics or descriptions | We keep personal information related to products and services you purchase for as long as the personal data is required for us to fulfill our contract with you, and for 5 years from your last purchase with us. We may keep data beyond this period in anonymized form. |
| Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Bank or other financial account number, Physical characteristics or descriptions | We keep customer feedback and correspondence with our customer service for up to 2 years to help us respond to any questions or complaints. We may keep data beyond this period in anonymized form. |
| Data we collect when you sign up for promotional and marketing communications, including Email address, Telephone number | Where you have signed up to receive promotional and marketing communications from us, we will retain any data collected until you opt out or request its deletion. We may keep data beyond this period in anonymized form. We will further retain a record of any opt-outs in order to prevent sending you future communications. |
| Data we collect when you review our products, answer surveys, or send feedback, including Name, Email address, Postal address, Telephone number, Purchases, Physical characteristics or descriptions | We retain review, survey, and feedback data for up to 5 years following your last contact with us. We may keep data beyond this period in anonymized form to help improve our products and services. |
| Data we collect in connection with privacy requests, including Name, Email address, Postal address, Telephone number, Purchases | We retain records related to privacy requests for a minimum of 24 months following the completion of the request. |
| Data we collect for security purposes, including Email address, Credit or debit card number, Bank or other financial account number | We retain security-related data as long as necessary to comply with our legal obligations and to maintain and improve our information security measures. |
Why we process your information
We process personal information for the following business and commercial purposes:
- Conducting Surveys
- Creating Customer Profiles
- Data Storage
- Delivering Targeted Ads
- Fulfilling Customer Orders
- Improving our Products & Services
- Internal Business Operations
- Marketing Our Products & Services
- Meeting Compliance & Legal Requirements
- Operating our Website or Mobile Apps
- Organizing & Managing Data
- Preventing Fraud
- Processing Payments
- Providing Customer Support
- Providing Cybersecurity
- Sending Promotional Communications
- Tracking Purchases & Customer Data
Third Party - Retention
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email or home address. We (or service providers on our behalf) may then send communications and marketing to these email or home addresses.
How we disclose your information
We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Customer Support Tools, Cybersecurity Providers, Data Analytics Providers, Governance, Risk & Compliance Software, IT Infrastructure Services, Payment Processors, Sales & Marketing Tools, and Shipping Services | Ad Networks, Data Analytics Providers, Payment Processors, and Shipping Services |
| Internet Activity | Data Analytics Providers and Sales & Marketing Tools | Ad Networks and Data Analytics Providers |
| Commercial Information | IT Infrastructure Services, Payment Processors, and Shipping Services | Ad Networks, Customer Support Tools, Payment Processors, and Shipping Services |
| Financial Information | IT Infrastructure Services, Payment Processors, and Shipping Services | Ad Networks, Customer Support Tools, Payment Processors, and Shipping Services |
| Inferences from Other Data | None | Ad Networks |